Friday, September 12, 2008

Infinite India - Logo

NB : Click on Image to get a better view

Logo for Infinite India Campaign

Genesis : Infinite India is a campaign that takes forward the Incredible India campaign. Was to be developed as a part of course curriculum for the paper - Integrated Marketing Communications (IMC)

Target Audience : Investor community across the globe

Communication : India as the best investor destination amongst all ...

Logo Logic : Targeting 18 sectors of growth and investement represented by the 18 'i's like pillars... the central "i" representing India in Blue.. Each having different color to specifiy different industries.. has a pointing structure to show positive growth and is infinitely scalable in terms of height and the number of i's that can be added...

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